Intuitively organized around BrassCraft’s five core product categories – Water Stops, Water Connectors, Gas Valves, Gas Connectors and Fittings – the site takes the guesswork out of finding information by eliminating the need to dig deep for details. One click on any category graphically displays the entire selection available in that category. To learn more, visitors simply click on the appropriate product photo to access enhanced information, including additional links that provide technical details, literature and catalog material.

“Our customers will find the redesigned website more engaging and dynamic.” Says Jeff Jollay, Vice President of Marketing and Product Development. “Most importantly, it helps them get what they need faster.”

In addition to lightning-fast navigation that delivers quick access to products and applications, the rebuilt site is the “go-to” source for BrassCraft innovations and industry news. Plumbing contractors and wholesalers can obtain up-to-date information on technology and trends that will help improve their business.

A Customer Support section provides technical documents, a Literature Library, and – relevant to wholesalers – Electronic Data Interchange (EDI), technology to help streamline their business process, and SureCount™, a state-of-the-art shipping verification system. A new webstore enables customers to shop and purchase BrassCraft logo merchandise directly.

“We are confident that our customers will find the refreshed website a valuable tool in locating and learning about the products they need and in conducting business with BrassCraft,” says Jollay.

Believing that a website is a direct reflection of the company it represents, BrassCraft has rebuilt their website from the ground up, ensuring that new and returning visitors experience the quality performance that BrassCraft represents.

About BrassCraft:
Brass-Craft Manufacturing Company, a Masco Company, is a leading manufacturer of gas and water supplies for use in the new construction and repair/remodel markets.

The company’s motto: “Committed to Quality, Driven by Innovation” is reflected in the thousands of high-reputation gas and water plumbing products that are sold under the BrassCraft brand.

Founded in 1946, BrassCraft is headquartered and has manufacturing facilities in the USA.